Jibu, a Tanzanian music streaming startup, has introduced a new product with a differentiated offering that, the company believes, offers a higher portion of revenue to independent musicians as opposed to labels and distributors.
Jibu Music is an initiative that was started by Godfrey Kilimwomeshi in December 2022 with the intention of giving independent music artists and labels access that is both affordable and equal to all digital music channels worldwide.
Kilimwomeshi learned firsthand the challenges that musicians must overcome when he attempted to secure a distribution contract for either of his two albums with a prominent distributor but was unsuccessful. Because of this, he decided to reinvent technology and use it as a platform through which he and other aspiring independent musicians from Africa could benefit.
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Jibu’s founder shares the motive of the company
The founder revealed that since conventional streaming platforms give a large chunk of their revenues to record labels and distributors, Jibu Music’s partnership allows artists, producers, and copyright owners to maintain an independent and highly successful music distribution while having access to a fully transparent accounting of royalty earnings and having their songs available across multiple digital platforms and gadgets.
In his words, “While conventional streaming platforms give a large chunk of their revenues to record labels and distributors, the artists, producers, and copyright owners who use Jibu Music to deliver music through its partnership can maintain an independent and highly successful music distribution, while having access to a fully-transparent accounting of royalty earnings and having their songs available across multiple digital platforms and gadgets.”
More than 1,000 musicians have already registered, and more than 4,500 tracks have been provided up to this point. Jibu Music generates revenue through the sale of annual subscriptions and the collection of revenue commissions from users who opt for the freemium pricing plan. Musicians can choose from a variety of membership plans, with the most expensive one being a label plan that costs $39.99 per month.
How to Address Emerging Artist Difficulties
The life of a musician is not always shiny and spectacular. All musicians, behind the scenes, are fighting battles nobody knows about. Here are some of the issues that artists face, as well as solutions to those issues.
New musicians struggle with team building. They need mentors, managers, publicity, agents, assistants, and more. Locating dependable music professionals might make it hard to create a reputation.
Artists could struggle with mental health issues and not always feel motivated to produce. These issues can mentally and emotionally drain musicians. Industry-wide anxiety and depression must be acknowledged. Talk to someone if you’re exhausted. Internet groups let you vent.
Gender discrimination exists as men have dominated music. Behind the scenes, women are treated differently. Female artists are harassed and underpaid. As a female industry entrant, speak out. Address discrimination against men and encourage equality. This worldwide fight takes decades to change ideas. Support women’s groups and musicians.
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Musicians struggle financially. Financing projects and gigs might hinder musicians. Music promotion is also difficult when starting out. You can take the step to submit your music to blogs, sites, and playlists to share your passion.
Choose reliable publishers and firms to break into music. Read contracts to vent about work distribution delays. Despite appearances, music industry professionals have struggled to form the required ties. Connectors distribute music locally and beyond. Use music industry networking. Local conferences provide musicians’ colleagues. Social media and community involvement matter. Artists struggle to pick a platform. Keep up with the fast-changing world and technologies. The wrong platform may be hiding your music. Social media promotes music sp consider making music online.
Some see industry competition as a benefit. Without competition, this conflict can drown out your hard effort and ruin your aspirations. Interact with your fans and expect less industry competition.
Most people dismiss musicians’ struggles because of their popularity. These issues are unavoidable, but they can teach aspiring musicians humility. It supports your values and many relationships.
Musicians can leverage the service Jibu is offering to minimize some of their struggles.