Airtel Uganda and K2 Telecom Uganda celebrated the renewal of a major partnership on feedback at Bulange Mengo, which has been essential to the empowerment and transformation of Uganda and beyond.
By strengthening the bond, this renewed partnership hopes to support ongoing innovation and expansion for businesses and the communities they serve.
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Main reasons for Airtel, K2 Telecom partnership renewal
Omuk William Sekabembe, the chair of the K2 Telecom Board, outlined the main reasons for the contract renewal during the press conference.
He highlighted how Airtel and K2 Telecom’s interests aligned, resulting in years of mutual success. Reaching 2 million subscribers and securing a rise in brand loyalty were noteworthy accomplishments. These successes demonstrated the dedication of both businesses to a fruitful and long-lasting partnership.
Managing Director Soumendra Sahu of Airtel Uganda expressed his enthusiasm for his initial weeks in Uganda. He discussed how Buganda’s communication has changed over time, moving from the traditional drum, which represented identification and power, to more recent innovations like Voice over LTE, which made it possible to make high-quality conversations over a data network.
K2 Telecom and Airtel Uganda were pleased to be at the forefront of bringing communities together with technology that improved culture and communication.
“The partnership between Airtel and K2 is more than just about connectivity; it is about empowerment. Initiatives such as the Masaza Cup for youth empowerment and the Kabaka Run, which advocates for the fight against HIV/AIDS, are key milestones in their efforts to make a positive impact on society. Technology should serve people, tell their stories, and promote sustainability for future generations.” Soumendra Sahu said.
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Uganda’s Buganda community leaders enthusiasm about Airtel – K2 Telecom partnership renewal
2nd Deputy Katikkiro, Robert Wagwa Nsibirwa reviewed the solid alliance between K2 Telecom and Airtel, which has been growing since 2018.
The relationship has yielded benefits and paved the way for future innovation, he said, highlighting the expansion of both corporate and community influence.
The collaboration with Airtel was about more than just business, according to Charles Peter Mayiga, Katikkiro (Prime Minister) of Buganda. It was about establishing a connection with the thriving Buganda community and promoting the principles that were ingrained in the people’s culture.
“Businesses must use their profits to support the community’s values, and when people feel connected to a business, they embrace it wholeheartedly. This partnership was built on the shared understanding that business and community must thrive together.” Mayiga said.