Telecom Egypt announced a new partnership with B.TECH, Egypt’s top electronics and appliance retailer, on Wednesday. The partnership offers WE customers a number of new services, such as flexible installment plans for a wide range of devices, integrated after-sales services for increased convenience, and loyalty point redemption on B.TECH purchases.
The company stated, “At Telecom Egypt, we are committed to continuously enriching our customers’ lives through meaningful partnerships.”
The company’s goal to go beyond telecom and provide integrated lifestyle solutions that satisfy its customers’ changing needs is reflected in this partnership with B.TECH, which furthers its dedication to providing a richer, more fulfilling customer experience by connecting its users to reliable partners and cutting-edge services.
“Together, WE and B.TECH are setting new benchmarks in digital convenience, affordability, and customer care,” the company added.
Telecom Egypt’s EGP 15 billion deal with Orange Egypt to enhance 5G, Internet services
In February, Telecom Egypt announced the signing of a number of historic technology service agreements with Orange Egypt to strengthen their strategic partnership. Through these agreements, Orange Egypt will be able to improve its technology offerings and better serve its clientele.
This partnership demonstrates how technical expenditures have increased in the Egyptian market, how bolstering digital infrastructure is a priority, and how innovative service options are still growing. The overall estimated value of these agreements is around EGP 15 billion, which will be paid out over time.
The agreement includes the provision of Orange’s mobile sites with fibre-to-the-site (FTTS) services for a duration of three years. A Service Level Agreement (SLA) was also agreed upon by the two businesses with the intention of enhancing Orange’s standing as a top supplier of telecommunications and high-speed mobile internet services.
The partnership will also aid Orange Egypt in launching its 5G services, contributing to the country’s ongoing digital transformation.
The agreement was signed in the presence of Mohamed Shamroukh, CEO of the National Telecom Regulatory Authority (NTRA), and Dr Amr Talaat, Minister of Communications and Information Technology, Mohamed Nasr, Managing Director and CEO of Telecom Egypt, and Yasser Shaker, Managing Director and CEO of Orange Egypt.
About Telecom Egypt
Telecom Egypt has been instrumental in propelling the expansion of the local ICT market since its founding in 1854 by leveraging its extensive infrastructure, which is among the biggest in the region. Serving a wide range of clientele, including consumers, businesses, and domestic and international carriers, has been made possible by its extensive domestic and international infrastructure. Telecom Egypt has an EGP 22.8 billion consolidated top line across its five business units.
Telecom Egypt launched its new retail brand, “WE”, in September 2017 along with its mobile services. After just one year of operation, “WE” provided the market with its first fully integrated bundle, bringing together all of its consumer services—fixed and mobile, voice and data—into a single bill.
The move marked the beginning of full convergence and showed its flexibility as a major force in the telecom sector. Telecom Egypt had 7.9 million fixed voice customers by the end of 2018, of whom 5.2 million had fixed broadband connectivity and 3.9 million were mobile customers.
Local mobile operators and internet service providers can access international voice services, transmission, and infrastructure through Telecom Egypt’s wholesale division. International carrier capacities are also offered on one of the world’s biggest submarine cable networks.
About B.TECH
B.TECH represents a vibrant Egyptian story that embodies creativity, growth, and impact. Its story started in 1997 when the first electronics retail concept was introduced in Egypt. It take great pride in its unparalleled position, having a vast network of more than 175 stores throughout Egypt.
Leading the Middle East’s digital retail revolution and launching its distinctive financing options are key factors in its success. These solutions have helped it become the most popular option for customers in Egypt and have solidified its position as a leader in innovation and market expansion.
With more than 5,000 members, its committed team embodies its robust growth strategy, which is focused on technology integration, digital transformation, and success in a variety of fast-paced, high-growth industries.