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Burna Boy sets African Spotify streaming record with “Higher” single

Ladele Joy by Ladele Joy
July 3, 2024
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Burna Boy sets African Spotify streaming record with "Higher" single
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Grammy-winning Nigerian singer Burna Boy has once more created music industry history. His most recent hit, “Higher,” set a new record for a solo African song’s most Spotify streams in a single day.

Burna Boy’s reputation as one of the most successful Afrobeats musicians in recent times has been confirmed by the song’s outstanding start on Spotify Nigeria, which attracted over 1.31 million streams on June 28, 2024. This success underlines the worldwide appeal of Afrobeats music and adds to Burna Boy’s impressive honours resume.

Read also: Spotify makes music videos available in Kenya, others

Burna Boy’s dominance on streaming

Besides breaking a new record, Burna Boy’s “Higher” has topped his best. The song’s popularity on Spotify Nigeria is evidence of Burna Boy’s capacity to create successful singles appealing to his followers regularly.

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Given the cutthroat character of the music business, “Higher’s record-breaking debut is especially remarkable. Burna Boy’s ability to stand out among his contemporaries is evidence of his talent and the calibre of his songs.

The song’s outstanding Spotify Nigerian streaming figures confirm Burna Boy’s reputation as one of the most influential players in the Afrobeats scene.

The popularity Burna Boy has on streaming goes beyond his most recent track. With around 200 million plays on Spotify, the 2019 African Giant album by the singer is the most streamed African album there. Burna Boy’s accomplishments make him the first African artist to cross this mark, strengthening his global superstar reputation.

Burna Boy’s impact on the music industry

Burna Boy’s success transcends his songs. Thanks to the artist, Afrobeat music has been promoted worldwide. His successes have motivated other musicians to follow in his footsteps and increased the profile of African music.

Read also: Spotify follows Meta, YouTube and others by offering AUX to artists

Burna Boy has influenced the music business, not just in Afrobeats. The performers have also worked with foreign musicians, increasing the audience for African music. Through these partnerships, Afrobeats have been brought to fresh audiences, and barriers have been broken.

Besides his musical success, Burna Boy has used his stage to support political and social transformation. Using his songs and voice to spread awareness and motivate action, the singer has been candid about problems, including police brutality and corruption in Nigeria.

Burna Boy’s record-breaking ” Higher ” performance is evidence of his skill and the rising appeal of Afrobeat’s music overall. Afrobeats are a force to be reckoned with internationally as musicians keep causing waves in the business.

Tags: Burna BoySpotify
Ladele Joy

Ladele Joy

Ladele Joy is a content writer and tech reporter specializing in entertainment and gaming. She crafts engaging stories that connect with readers. Joy brings curiosity and creativity to every piece she writes.

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