A digital enabler in the area, stc has deployed an Ericsson AI-based Cognitive Software solution to enhance customer experience and network performance. For better network optimization, the cognitive software makes use of automation, big data scalability, speed, accuracy, and consistency. It does proactive analysis of the 4G and 5G Radio Access Network (RAN).
Mohammed Albadrani, Vice President of Operations, stc Group said, “stc Group is committed to providing customers with seamless experiences and network performance. stc has adopted the latest technologies from Ericsson to ensure proactive support and elevate customer experiences, even at times of high-traffic surges on the network.”
The AI-based Cognitive Software solution also aids in lowering carbon dioxide emissions from operational tasks, for instance, by using remote automatic spectrum analysis and virtual drive testing. Additionally, to improve the 5G experience for its users, stc Group has implemented 5G AI root-cause analysis capabilities.
Read also: MTN Nigeria launches commercial 5G in partnership with Ericsson
Håkan Cervell, Vice President and Head of Customer Unit stc, Saudi Arabia and Egypt at Ericsson Middle East and Africa said, “Cognitive technologies blend big data with the unique network domain expertise to deliver unprecedented speed, scale and accuracy in emerging intent-based network operations. stc Group’s continued trust in our technology enables us to provide the best and latest solutions, complementing stc Group’s dedication to a seamless and enhanced network.”
The Ericsson Performance Optimizers portfolio can be utilised by the stc Group for precise optimization analysis and suggestion thanks to this implementation that is future-proof. For a better subscriber experience, while lowering operating costs, Ericsson Performance Optimizers use digital twin technology and cutting-edge AI techniques like deep reinforcement learning and expert recommender systems to proactively provide mobile network optimization recommendations and address specific network performance issues.
Earlier Updates on Ericsson
Earlier in October 2022, Ericsson and Vodafone teamed to support the telecom company’s network infrastructure growth across many domains in Oman.
With this most recent development in their ongoing collaboration, Ericsson and Vodafone will support each other in implementing zero-touch operations and anomaly detection capabilities to facilitate data-driven decisions in the network. Ericsson will provide AI-based cognitive software solutions for network optimization.
Ericsson Expert Analytics (EEA) and cognitive software solutions for network optimization are among the solutions that have been implemented. These solutions provide near real-time, multivendor, and cross-domain analytics and optimization by utilising a big data platform with much-improved scalability and performance.
Stelios Savvides, technology director of Vodafone in Oman stated: “As we continue our digitalisation journey, leveraging AI in network operations is critical to our business agility, customer satisfaction, and in simplifying decision-making processes. Featuring advanced AI and automation capabilities, Ericsson’s solutions support our digital operator ecosystem utilise data analytics to sustain growth, provide insights into network usage and drive improvements to ensure an enriching experience for our customers.”
By linking measurements and events from the network ecosystem, the solutions assist Vodafone in evaluating customer experiences, retaining and upselling subscribers, and prioritising network investments. Additionally, EEA makes it easier for Vodafone to get crucial insights to improve 5G rollout and user acceptance.
Mobily Increases Its Managed Services Collaboration With Ericsson in Saudi Arabia
As of late 2020, Mobily increased its managed services collaboration with Ericsson in Saudi Arabia
Ericsson Operations Engine will make customer-centric operations, optimization, and improved network and IT capabilities possible.
The agreement includes network and IT automation and AI-powered data-driven managed services.
Cloud Voice over LTE (VoLTE) and the Ericsson Charging System are included in the agreement.
Mobily, The managed services agreement between Saudi Arabia and Ericsson, has been extended for a further five years. In addition to Ericsson Charging System, PS Core, and Intelligent Network, the agreement also includes fully managed end-to-end operations and optimization services using Ericsson Operations Engine in Saudi Arabia’s Western region (IN).
A solution that provides voice and communication services across various sorts of devices and accesses is included in the new extension along with Cloud VoLTE.
In order to improve customer experiences and guarantee a greater return on network assets, Ericsson also offers network optimization services. It does this by fusing its cutting-edge cognitive software with its network knowledge. Ericsson Operations Engine also be installed as part of the agreement, helping Mobily improve subscriber experiences and operational network efficiency.
By shifting from a network-centric operation focus to a user-experience-centric operation focus anchored by Ericsson Operations Engine, Ericsson will help the service provider build sustainable differences.
