In a notable development within Africa’s tech ecosystem, four former senior managers from Paystack, a prominent African payment company, have joined forces to venture into the continent’s thriving grocery delivery sector.

Nigerians Yinka Adewuyi, Gbadegbo Gbade-Oyelakin, Abdulrahman Jogbojogbo, and Abiola Showemimo, all esteemed early employees who collectively dedicated over two decades to Paystack, are poised to make waves in their new endeavor.

Forging Pathways in African Tech

With their roots firmly planted in Paystack, one of Africa’s most successful fintech unicorns, the quartet brings a wealth of experience and expertise to their latest venture. Having spent at least six years honing their skills and navigating the intricate landscape of digital payments, these seasoned professionals are primed to leverage their insights to drive innovation in the grocery delivery space.

Read also: Paystack restructures globally, fires 33 staffs in Europe, UAE

Yinka Adewuyi, recognized for his strategic acumen and business development prowess during his tenure at Paystack, is poised to spearhead the new venture’s growth trajectory. With a keen understanding of market dynamics and consumer behavior, Adewuyi’s leadership promises to chart a course for success in an increasingly competitive market.

Gbadegbo Gbade-Oyelakin, a stalwart in product development and innovation at Paystack, brings a unique perspective to the table. His track record of delivering cutting-edge solutions and enhancing user experiences positions him as a key architect in shaping the technological infrastructure of the grocery delivery platform.

Abdulrahman Jogbojogbo, revered for his operational prowess and meticulous attention to detail, is set to optimize the new venture’s logistics and supply chain management. Drawing from his extensive experience in streamlining processes and maximizing efficiency at Paystack, Jogbojogbo is well-equipped to overcome logistical challenges and ensure seamless operations in the fast-paced world of grocery delivery.

Abiola Showemimo, renowned for his expertise in marketing and customer engagement strategies, rounds out the formidable team of former Paystack managers. With a proven track record of driving brand awareness and fostering customer loyalty, Showemimo is poised to position the new venture as a market leader in the dynamic landscape of e-commerce.

Navigating Challenges and Seizing Opportunities

While the transition from fintech to e-commerce presents its own set of challenges, the collective experience and complementary skill sets of the former Paystack managers position them for success. From navigating regulatory hurdles to optimizing last-mile delivery logistics, the team is committed to overcoming obstacles and capitalizing on opportunities in Africa’s burgeoning grocery delivery space.

Read also: Paystack Expands “Pay With Apple Pay” to Cote D’Ivoire and South Africa

With the proliferation of smartphone adoption and the growing demand for convenience in urban centers across Africa, the timing couldn’t be more opportune for the quartet to enter the market. By leveraging their deep understanding of technology, consumer behavior, and market dynamics, the former Paystack managers are poised to disrupt and redefine the grocery delivery experience for millions of consumers across the continent.

The emergence of four former senior managers from Paystack onto the African grocery delivery scene signifies a pivotal moment in the region’s tech ecosystem. With their unparalleled expertise, unwavering determination, and shared vision for innovation, Yinka Adewuyi, Gbadegbo Gbade-Oyelakin, Abdulrahman Jogbojogbo, and Abiola Showemimo are primed to leave an indelible mark on Africa’s burgeoning e-commerce landscape.