In an effort to assist programmes for women, Google.org has announced a $1 million fund.
The company’s fund, it says, is intended to support programmes that aid women entrepreneurs in expanding their enterprises.
Research shows that 58% of small and medium-sized business entrepreneurs in Africa are women,” stated Mojolaoluwa Aderemi-Makinde of Google’s Brand and Reputation in Africa.
“In spite of this, firms run by women produce 34% lower profits than those operated by men. Because of this, they are less likely to acquire funding or investment. As a result of this, we’re unveiling a series of measures today geared at giving the support women need in order to build their businesses.”
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As part of its LookMeUp initiative, the business has launched an initiative to highlight female entrepreneurs.
The Nigerian government has ordered Google and Apple to disable ‘illegal’ online banks and loan applications.
Aderemi -Makinde noted, “Google also provides free tools to enable women entrepreneurs to build their businesses and has begun an intense initiative to drive the discovery of women-owned firms through Google Business Profiles.”