On Monday, Google unveiled a series of AI innovations at its annual developer conference, Google I/O 2025. The event showcased how Google integrates its Gemini AI models across creative and coding tools, transforming filmmaking, video calls, and software development.
CEO Sundar Pichai emphasised, “The opportunity with AI is truly as big as it gets,” setting the tone for a day packed with impressive tech reveals.
Flow: AI-powered filmmaking tool revolutionises creativity
Google introduced Flow, a new AI filmmaking tool for creators at all levels. With the help of Google’s sophisticated AI models, Veo, Imagen, and Gemini, Flow can create dramatic scenarios and films in response to natural language inputs.
Users can create characters, control camera angles, and even generate sound effects and dialogue, all through simple descriptions. Flow’s standout feature is its ability to maintain consistency across scenes by reusing created assets, making storytelling seamless and intuitive.
Flow is tailored for Google AI Pro and AI Ultra subscribers in the U.S., with plans for wider availability. The Ultra plan offers early access to features like Veo 3’s audio generation.
Google envisions Flow as a tool that democratizes filmmaking, allowing amateurs and professionals to visualize ideas without traditional filming constraints.
“It’s early days, and we’re excited to shape the future of Flow with creatives and filmmakers,” Google stated.
Google Beam and Jules: Transforming communication and coding with AI
Beyond filmmaking, Google revealed Beam, an evolution of Project Starline that uses six cameras and AI-driven volumetric video to create real-time 3D video calls.
Beam delivers near-perfect head tracking and 60 frames-per-second rendering to make remote conversations feel as natural as in-person meetings.
Google is partnering with HP and Zoom to bring Beam to workplaces. Initial showcases are planned soon, and customer availability is selected for later this year.
On the coding front, Google launched Jules, an AI assistant that automates coding tasks. Now in global public beta, Jules integrates Gemini’s capabilities to help developers write, debug, and optimise code more efficiently. This reflects Google’s broader strategy to embed Gemini AI deeply into its ecosystem, enhancing productivity across various domains.
These announcements highlight Google’s commitment to pushing AI boundaries, blending creativity, communication, and coding into a unified AI-powered experience.
