• Latest
  • Trending
Kenya's People Daily newspaper goes digital, ends 32 years of print edition

Kenya’s People Daily newspaper goes digital, ends 32 years of print edition

December 8, 2024
Edtech startup The Invigilator raises $11 million to scale its AI platform

Edtech startup The Invigilator raises $11 million to scale its AI platform

September 6, 2025
iXAfrica receives RMB financing to fast-track 20 MW expansion in Nairobi

iXAfrica receives RMB financing to fast-track 20 MW expansion in Nairobi

September 6, 2025
OpenAI challenges LinkedIn with new AI-powered hiring platform

OpenAI challenges LinkedIn with new AI-powered hiring platform

September 6, 2025
Tanzanian fintech NALA takes its services to Kenya

Tanzanian fintech NALA takes its services to Kenya

September 6, 2025
Call of Duty movie: Paramount, Activision strike deal for live-action adaptation

Call of Duty movie: Paramount, Activision strike deal for live-action adaptation

September 5, 2025
Meta Brings Back Facebook Poke with Emojis and Streaks

Meta Brings Back Facebook Poke with Emojis and Streaks

September 5, 2025
Know why they’re calling: Truecaller launches AI-powered insights

Know why they’re calling: Truecaller launches AI-powered insights

September 5, 2025
Visa harnesses local partnerships to launch Visa Pay in DR Congo

Visa harnesses local partnerships to launch Visa Pay in DR Congo

September 5, 2025
Betika denies recent reports of security breach

Betika denies recent reports of security breach

September 5, 2025
10 things you can actually buy with crypto in Africa

10 things you can actually buy with crypto in Africa

September 5, 2025
Your one-stop tech hub! Get the latest updates on AI, cybersecurity, fintech, and emerging technologies.
  • Tech News
    • Africa Tech
    • Global Tech
    • Tech with Pelumy
    • Tech Careers
    • General News
    • How To
    • Reviews
  • Cryptocurrency
  • Fintech
  • Startups
  • Ai
No Result
View All Result
  • Tech News
    • Africa Tech
    • Global Tech
    • Tech with Pelumy
    • Tech Careers
    • General News
    • How To
    • Reviews
  • Cryptocurrency
  • Fintech
  • Startups
  • Ai
No Result
View All Result
Techpression
No Result
View All Result
Home Tech News News

Kenya’s People Daily newspaper goes digital, ends 32 years of print edition

Oluwatosin Adeyemi by Oluwatosin Adeyemi
December 8, 2024
145 6
0
Kenya's People Daily newspaper goes digital, ends 32 years of print edition

Kenya's People Daily newspaper goes digital, ends 32 years of print edition

469
SHARES
Share on FacebookShare on TwitterWhatsAppTelegram

People Daily, a 32-year-old Kenyan newspaper owned by Mediamax, has transitioned to a digital-only business model, noting that its last print edition was on November 29.

The decision is a reflection of the changing media landscape in Kenya, where traditional print media is struggling as a result of changed consumer preferences and declining advertising revenue.

Read also: Kenya govt fines NCBA Bank for sending customer account statements to ex-wife

Development to appeal to tech-savvy audiences and maintain environmental sustainability 

According to People Daily, which switched to a free, ad-supported model 10 years ago, the move was made in an effort to appeal to younger, tech-savvy audiences and maintain environmental sustainability.

RelatedPosts

LG’s 2023 TV lineup offers outstanding picture quality, sound

Nonetheless, the action is a cost-cutting strategy motivated by dwindling ad revenue in a market that has always depended on government and corporate advertising to survive.

“People Daily going green means using digital printing to publish an e-paper and reducing 100 percent the environmental impact of newspaper production and associated supply chain processes while still upholding the proper ethics of journalism,” Mediamax Network Ltd CEO Ken Ngaruiya said on Friday.

“In a bold move, People Daily has now embraced this transformation fully, becoming the country’s first major newspaper to transition entirely to digital publication,” Ngaruiya added.

The CEO made reference to successful Nigerian dailies that have excelled in disseminating information online.

“Publications like Nigeria’s Premium Times and Sahara Reporters have built reputations for digital journalism, often prioritising online distribution to reach wider audiences,” he emphasised.

Read also: M-PESA makes waves in Kenya with 34 million users milestone

Digital media taking over from traditional media 

Experts contend that when online platforms first appeared more than 15 years ago, established media organisations were initially hesitant to adjust, but have begun to embrace the ease and access that come with digital newspapers.

Researcher Odipo Dev said that Kenyans are increasingly choosing digital news channels over traditional media.

Nairobi Gossip Club (NGC) surpassed Nation Media-owned NTV Kenya and Citizen TV to take the top spot in internet rankings.

NGC surpassed conventional media as Kenya’s top news source on Meta platforms during the June 2024 protests.

Advertisers are reallocating budgets to digital platforms, where measurable outcomes and focused campaigns provide greater value.

Tags: NewsPeople DailyTV
Oluwatosin Adeyemi

Oluwatosin Adeyemi

Oluwatosin Adeyemi is a seasoned writer with 5+ years of experience. He holds a degree in Animal Science from Olabisi Onabanjo University. A hardworking and creative individual with a passion for teamwork and self-improvement.

No Result
View All Result

Quick Links

  • Tech News
  • Cryptocurrency
  • Fintech
  • Startups
  • Business

Follow Us:

  • facebook
  • instagram
  • Twitter(X)
  • Linkedin
  • YouTube
  • About
  • Advertise
  • Privacy & Policy
  • Contact

© 2025 Techpression.com -Techpression Media Limited

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

We are using cookies to give you the best experience on our website.

You can find out more about which cookies we are using or switch them off in .

No Result
View All Result
  • Home
  • Tech News
    • Africa Tech
    • Global Tech
    • Tech with Pelumy
    • Tech Careers
    • Reviews
    • How To
    • General News
  • Cryptocurrency
  • Business
  • Fintech
  • Startups
  • Featured
  • Ai
  • Tech TV

© 2025 Techpression.com -Techpression Media Limited

techpression.com
Powered by  GDPR Cookie Compliance
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.

Strictly Necessary Cookies

Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.

3rd Party Cookies

This website uses Google Analytics to collect anonymous information such as the number of visitors to the site, and the most popular pages.

Keeping this cookie enabled helps us to improve our website.