Senegal-based startup LAfricaMobile announced its Series A funding milestone on December 4, 2024. The startup raised a total of $7 million, which includes an additional $2.2 million recently secured, following an initial amount of $4.6 million raised in June 2024.

This funding was led by Bpifrance, with participation from Janngo Capital, Southbridge Investments, and Ciwara Capital. LAfricaMobile, founded in 2014 by telecoms engineer Malick Diouf, provides cloud communication for businesses to reach clients via SMS, voice messaging, and other mobile technologies.

Read also: Bolt expands accelerator program to South Africa, offers R40,000 funding to startups

Expanding AI-driven solutions

The newly acquired funds will enhance LAfricaMobile’s capabilities in AI-driven communication solutions, allowing the company to expand its operations across Africa.

Diouf expressed excitement about the investment, stating, “This funding round not only reflects investor confidence in our vision but also empowers us to accelerate digital transformation for businesses across Francophone Africa.”

The startup aims to personalise customer engagement and improve communication strategies through advanced AI integration.

LAfricaMobile has already established connections with over 60 telecom operators in 18 African countries, serving over 300 corporate clients across various sectors, including banking, healthcare, and education.

Since its inception, the company has processed over 100 million transactions, showcasing its rapid growth and technological innovations.

Investor confidence and prospects

The backing from European investors like Bpifrance highlights the increasing interest in Africa’s tech ecosystem.

Fatoumata Bâ of Janngo Capital praised LAfricaMobile’s approach, noting that their services effectively address the intersection of telecommunications and marketing in a market projected to exceed $150 billion by 2030.

Read also: Google Gemini’s new memory feature remembers all your favourite restaurants, important dates

Diouf emphasised the importance of this funding for supporting businesses throughout Africa in their customer relationships.

LAfricaMobile’s success stems from its commitment to building an inclusive digital ecosystem. The company collaborates with NGOs, media outlets, and government agencies to extend its reach and impact.

As it positions itself as a leader in Francophone Africa’s digital landscape, LAfricaMobile is set to redefine mobile communication while fostering economic growth across the continent.

With this latest funding round, LAfricaMobile is enhancing its product offerings and solidifying its role as a transformative force in Africa’s communication sector. The capital infusion will help the company meet the growing demand for reliable solutions that empower organisations to engage effectively with their audiences.