In a daring move that reimagines home entertainment, LG Electronics has introduced the first ever fully wireless Organic Light-Emitting Diode (OLED) television and the first ever triple up-firing channel soundbar, setting new standards. 

By providing an unrivalled experience for home entertainment, these two innovative products will change the way people perceive and use audiovisual technology.

The highlight of the show is the LG 77 OLED EVO M3, which is more than just a TV. It goes beyond what is possible with conventional television sets and ushers in a new era of home entertainment. The M3 is revolutionary because it is completely wireless, doing away with the need for clumsy cords that take up room and restrict where you can put them. The Zero Connect Box, a revolutionary appliance that acts as the nerve centre for all input and component devices, makes this possible.

Read also: LG TV enhances modern viewing experience

The back of a television is usually a tangled web of wires and connections, which can make for an awkward and unattractive arrangement, particularly when the TV is installed on the wall. But these problems are gone with the Zero Connect Box and the LG 77 OLED evo M3 thanks to wireless content transmission, so there’s no more clutter and everything works smoothly.

What makes this Innovation better

According to Lance Berger, head of sales for home entertainment at LG Electronics South Africa, this method improves the TV’s visual appeal and makes installation easier, making it a future-proof, hassle-free solution.

Customers can save money by buying just the M3—this high-quality accessory already comes with a Zero Connect Box. This further establishes the M3 as LG’s top-tier television, providing an unmatched level of cutting-edge, clutter-free technological innovation.

The S95QR triple up-firing channel soundbar is an innovative addition to the LG 77 OLED EVO M3. With this cutting-edge soundbar, home audio takes on a whole new level, reproducing an immersive movie-theatre sound experience. Triple up-firing speakers, first seen in the S95QR, provide a three-dimensional soundstage that surrounds the listener from all directions and gives the impression of height and depth that is impossible with standard soundbars.

Read also: Smart TVs from LG Electronics will soon have NFTs

The S95QR is able to produce such exceptional sound quality by utilising a blend of cutting-edge technologies. In order to replicate the 3D sound effect heard in a movie theatre, the S95QR’s up-firing speakers deliberately reflect sound off the ceiling. Users can also rest assured that the high-resolution, immersive audio will be true to the original content because the soundbar is compatible with Dolby Atmos and DTS:X.

The S95QR’s audio capabilities are taken to the next level with the addition of AI Sound Pro. This feature analyses the currently playing content and optimises the sound for optimal performance. That way, consumers can rest assured that their audio experiences, be it in a movie, game, or music video, will always be authentic, detailed, and rich.

When it comes to home entertainment technology, nothing beats the state-of-the-art LG fully wireless OLED EVO M3 TV and S95QR triple up-firing channel soundbar. These products demonstrate LG’s determination to provide consumers with innovative solutions that improve their lives and push the limits of what is possible.