The Messenger component that had been removed from the main Facebook app will soon be reinstated, according to an announcement made by Meta.
This move comes after the social media giant removed Messenger from the main app in 2014 and required users to download a separate Messenger app instead.
With the latest upgrade, users will be able to access Messenger straight from within the Facebook app, eliminating the need to move between applications.
When Facebook made a choice in 2014 to remove Messenger from the Facebook app, users had a variety of reactions to the change. Some customers liked how having a separate app for messaging helped streamline their experience, while other users thought it was irritating to have to go back and forth between apps.
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Users could expect a better unified experience as a result of Facebook’s decision to reintegrate Messenger into the main app, as stated by the social networking service. The company has claimed that one of its goals is to facilitate an easier connection between users and their friends and family, whether it be through the usage of texting, video conferencing, or other social services.
As a result of this change, users will be able to stay within the Facebook app while still having access to Messenger and other social features. It is anticipated that this will lead to an increase in overall engagement with the platform. It is hoped that this will result in an increase in the amount of time spent on the platform, which will lead to an increase in the amount of advertising revenue the company receives.
Facebook Implementation of little Modifications
In the most recent few months, Facebook has been in the process of implementing a number of modifications to its platform. These modifications include the addition of new privacy features as well as the removal of certain ad targeting options. A number of recent upgrades, including the reintegration of Messenger into the primary app, have been made in an effort to enhance the overall quality of the experience provided by the platform.
The latest version is now being distributed to users, and all users are expected to have access to it over the next several weeks. Users only need to tap on the Messenger icon that is located in the top right corner of the screen in order to access Messenger while they are logged into the Facebook app.
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Many Facebook app users view the reintegration of Messenger into the primary Facebook app as a positive development overall. Facebook’s goal is to maintain user engagement and encourage them to spend more time on the platform.
To this end, the company has made it simpler for users to access Messenger and other social features within the main app. Although it is too soon to tell whether or not this strategy will be fruitful for the industry leader in social media, it is undeniably a step in the right way for the company.
