MTN South Sudan officially launched its Open Market Smartphone Bundling service on Thursday, marking a significant step forward in the country’s digital connectivity.
As part of the offer, new smartphone users will receive 1GB of free data per month for six months, totalling 6GB, which is valid for one week each month.
MTN South Sudan’s commitment to digital access
Secretary General of the Chamber of Commerce Kur Beek attended the event, which emphasised MTN’s steadfast dedication to empowering South Sudanese citizens via improved digital access.
The Chief Marketing Officer Kamau Njoroge Henry then presented the innovative offer’s expected market impact and strategic marketing approach.
Afterwards, Khamis Daniel Waiwai, Manager of Products and Services, gave a thorough rundown of the Smartphone Bundling Service, including all of its features and advantages.
Goals to close South Sudan’s digital gap
The initiative aims to make smartphones more accessible, bridge the digital divide, and foster greater participation in the digital economy.
MTN South Sudan CEO Monzer A. emphasised the strategic importance of the service in empowering communities and improving connectivity.
“Exciting times at @MTNSSD ! We take a bold step forward with the launch of our open market smartphone bundling. This a significant move towards enhancing mobile accessibility across the country. Together, we are shaping the future of connectivity! #DigitalInclusion #MTN,” CEO Monzer stated while reacting to the development through his X handle.
Read also: MTN Group reports 15% decline in revenue due to Nigeria’s currency devaluation, Sudan conflict
Public-Private Partnerships to drive digital inclusion
Kur Beek, Secretary General of the Chamber of Commerce, wrapped up the event with remarks on the importance of public-private partnerships (PPP) in promoting digital inclusion.
This launch is a big step towards bringing South Sudan together and promoting digital advancement.
“Stay connected with MTN South Sudan as we continue to drive digital innovation and empower the nation,” MTN South Sudan stated.