• Latest
  • Trending
Netflix to crack down on password-sharing from Q2 2023

Netflix to crack down on password-sharing from Q2 2023

April 22, 2023
Edtech startup The Invigilator raises $11 million to scale its AI platform

Edtech startup The Invigilator raises $11 million to scale its AI platform

September 6, 2025
iXAfrica receives RMB financing to fast-track 20 MW expansion in Nairobi

iXAfrica receives RMB financing to fast-track 20 MW expansion in Nairobi

September 6, 2025
OpenAI challenges LinkedIn with new AI-powered hiring platform

OpenAI challenges LinkedIn with new AI-powered hiring platform

September 6, 2025
Tanzanian fintech NALA takes its services to Kenya

Tanzanian fintech NALA takes its services to Kenya

September 6, 2025
Call of Duty movie: Paramount, Activision strike deal for live-action adaptation

Call of Duty movie: Paramount, Activision strike deal for live-action adaptation

September 5, 2025
Meta Brings Back Facebook Poke with Emojis and Streaks

Meta Brings Back Facebook Poke with Emojis and Streaks

September 5, 2025
Know why they’re calling: Truecaller launches AI-powered insights

Know why they’re calling: Truecaller launches AI-powered insights

September 5, 2025
Visa harnesses local partnerships to launch Visa Pay in DR Congo

Visa harnesses local partnerships to launch Visa Pay in DR Congo

September 5, 2025
Betika denies recent reports of security breach

Betika denies recent reports of security breach

September 5, 2025
10 things you can actually buy with crypto in Africa

10 things you can actually buy with crypto in Africa

September 5, 2025
Your one-stop tech hub! Get the latest updates on AI, cybersecurity, fintech, and emerging technologies.
  • Tech News
    • Africa Tech
    • Global Tech
    • Tech with Pelumy
    • Tech Careers
    • General News
    • How To
    • Reviews
  • Cryptocurrency
  • Fintech
  • Startups
  • Ai
No Result
View All Result
  • Tech News
    • Africa Tech
    • Global Tech
    • Tech with Pelumy
    • Tech Careers
    • General News
    • How To
    • Reviews
  • Cryptocurrency
  • Fintech
  • Startups
  • Ai
No Result
View All Result
Techpression
No Result
View All Result
Home Tech News Africa Tech News

Netflix to crack down on password-sharing from Q2 2023

Modupeoluwa Olalere by Modupeoluwa Olalere
April 22, 2023
149 1
0
Netflix to crack down on password-sharing from Q2 2023
465
SHARES
Share on FacebookShare on TwitterWhatsAppTelegram

Netflix Inc. will start cracking down on US viewers who use someone else’s account this quarter. This comes after the company beat Wall Street’s earnings estimates for the first quarter but gave a lighter-than-expected forecast on Tuesday when it reported its earnings for Q1.

Netflix hopes that charging these customers in the second half of the year, after putting off plans to crack down on unofficial password-sharing accounts until the second quarter, will even help its income and growth.

“We believe it will result in a better outcome for our members and our business,” the company said. Netflix also said it was “on track to meet our full-year 2023 financial objectives.”

In February, the business started rolling out its solution for sharing passwords, which includes a “paid sharing” option, in 12 countries but is holding off on expanding. It says it slowed down that action and went for a more gradual rollout to make changes. This delayed some financial benefits, but the company said it was happy with the results so far.

RelatedPosts

Luno: How tokenised US stocks are opening global markets to South Africans

GENIUS Act: US just regulated stablecoins—Here’s why Africa can’t ignore it

Netflix and MBC Group ink major MENA streaming partnership

The streaming giant, whose user growth for the first quarter was lower than expected, has been trying out ways to stop people in Latin America from sharing accounts.

Read also: Netflix To Launch Ad-Supported Subscription Plan In November

Now that the company’s market is becoming more stable and saturated, it will try to build on the growth it saw in Q1 by slowly rolling out more strategies to cut costs and increase user subscriptions and revenue growth.

In a YouTube chat after the company’s earnings report, Chief Executive Ted Sarandos said, “We are growing and making money.” “We know exactly what to do to speed up both revenue and profit growth, and we’re doing it.”

The first quarter’s sales and profits were about what the average expert predicted, according to Refinitiv. With sales of $8.162 billion, each share was worth $2.88.

 

Netflix’s password-sharing Crackdown

Analysts believe that paid sharing has a significant potential to attract new consumers or increase sales. According to Netflix, more than 100 million users use accounts that they do not pay for.

“We value our members and recognise that they have many entertainment choices.” “A Netflix account is intended for one household,” the streaming company said in January.

The company then decided to make paid password sharing more common in the coming months. This was supposed to happen in the US in the first three months of the year, but it didn’t. Now, it says that it will do so in the next two months.

Netflix’s expansion beyond the US and Asia may worry African users, even if the deployment has yet to begin. Netflix may lose money if more users leave the platform.

At the end of 2021, Netflix will have 2.6 million African customers or 1.1% of its global total. By 2026, Africa will have 5.6 million Netflix members.

Netflix adds TV Gaming services

Netflix Q1 numbers

After the report, shares of Netflix fell as much as 11% in after-hours trading, but they bounced back to gain 1.4%. Analysts had predicted that the company would add 2.06 million streaming subscribers in the first three months, but it only added 1.75 million new customers. 

In the first quarter, the corporation earned $1.31 billion and created $2 billion in free cash flow. After losing over 1 million members last year, the business added 100,000 US and Canadian customers. The password sharing crackdown may have cost Bloomberg Latin American subscribers. 

Netflix has had another rough start to the year as it transitions from a high-flying marvel to a middle-aged star looking for its next big hit.

In the first half of 2022, the streaming service lost customers and grew by fewer than 9 million, the lowest rate since 2011, when it separated its streaming service from its DVD-by-mail operation.

Netflix’s “red envelope” DVD-by-mail service will stop permanently. After 25 years, it was closing its DVD delivery service.

“Those iconic red envelopes changed the way people watched shows and movies at home, and they paved the way for the shift to streaming,” Netflix Co-CEO Ted Sarandos said in a blog post announcing the DVD service had entered its “final season.”

Netflix has used the ad-supported tier for two years to recover from a slow start. The new $6.99 subscription tier includes 4 to 5 minutes of advertising per hour and costs $3 less than Netflix’s $9.99 most basic plan. The scheme also prevents users from downloading shows.

The advertising tier has not considerably improved user numbers since its November launch. Advertising and password sharing will contribute little in the first quarter, but they will grow over time, according to the company.

Tags: NetflixUnited States
Modupeoluwa Olalere

Modupeoluwa Olalere

Modupe is a tech content writer with 3+ years of experience turning complex ideas into clear, engaging stories. She covers innovation, digital trends, and emerging technologies. When she’s not writing, she’s exploring new tools or tracking trends shaping Africa’s tech ecosystem.

No Result
View All Result

Quick Links

  • Tech News
  • Cryptocurrency
  • Fintech
  • Startups
  • Business

Follow Us:

  • facebook
  • instagram
  • Twitter(X)
  • Linkedin
  • YouTube
  • About
  • Advertise
  • Privacy & Policy
  • Contact

© 2025 Techpression.com -Techpression Media Limited

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

We are using cookies to give you the best experience on our website.

You can find out more about which cookies we are using or switch them off in .

No Result
View All Result
  • Home
  • Tech News
    • Africa Tech
    • Global Tech
    • Tech with Pelumy
    • Tech Careers
    • Reviews
    • How To
    • General News
  • Cryptocurrency
  • Business
  • Fintech
  • Startups
  • Featured
  • Ai
  • Tech TV

© 2025 Techpression.com -Techpression Media Limited

techpression.com
Powered by  GDPR Cookie Compliance
Privacy Overview

This website uses cookies so that we can provide you with the best user experience possible. Cookie information is stored in your browser and performs functions such as recognising you when you return to our website and helping our team to understand which sections of the website you find most interesting and useful.

Strictly Necessary Cookies

Strictly Necessary Cookie should be enabled at all times so that we can save your preferences for cookie settings.

3rd Party Cookies

This website uses Google Analytics to collect anonymous information such as the number of visitors to the site, and the most popular pages.

Keeping this cookie enabled helps us to improve our website.