OctaFX, an international broker based in London, recently made public its intention to transition to a simpler name, Octa, going forward.
To emphasise the significance of the underlying message of the transformation, the broker initiated a worldwide advertising campaign under the slogan “Trading made clear.”
“As the financial landscape evolves, so do we,” the Octa press office remarked. “Our clients’ needs continue to diversify, and that is why we have significantly expanded our offerings over the past few years. We feel that we have outgrown the ‘FX’ in our name and are ready to go further with a versatile collection of financial instruments we offer for trading now, including commodities, stock indices, stocks, and cryptocurrencies.”
Another reason for the introduction of the campaign was the company’s continuous focus on making trading approachable and simple to understand for all individuals.
“We believe that the world of finance doesn’t have to be confusing, and so the key message of the campaign has become that of clarity. This attitude is central to what we do as a broker—supporting our clients on the way to their financial goals,” the Octa press office said.
The press office also remarked that “the name change is part of a bigger process of transformation, which will lead to significant changes and improvements and underscore the company’s dedication to staying ahead in the ever-changing industry.”
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Highlights of Octa’s transformation
Trading platform: Octa will continue to create its own state-of-the-art trading platform, which is called OctaTrader. This platform attempts to integrate everything a trader needs into one smooth system where expert analytics, deposits and withdrawals, and profile management choices are all readily available. Octa will continue to develop this platform.
Expert analytics: Octa is in the process of constructing a one-of-a-kind analytical hub that will make every conceivable type of information easily accessible to customers within a single integrated trading platform.
Educational opportunities: The organisation plans to expand its educational offerings, providing customers with access to a plethora of publications, webinars, and professional counsel to assist them in navigating the complex world of finance.
According to Octa, all of the changes will be implemented gradually, and customers should anticipate a smooth transition that will not have an effect on the investments they have made or the access they have to their accounts.
Octa’s all-time impact as broker
Since 2011, Octa has been operating as a global broker, giving clients all over the world access to its online trading platform. It provides consumers from more than 42 million trading accounts with commission-free access to the world’s financial markets, as well as a variety of other services that are already utilised by customers from 180 countries. To assist clients in accomplishing their financial objectives, the broker makes available to them free instructional webinars, publications, and analytical tools.
The organisation is actively involved in a vast network of philanthropic and humanitarian projects, some of which include the enhancement of educational infrastructure and the implementation of emergency relief efforts that are geared towards the support of local populations.
Since its inception, Octa has also been honoured with more than sixty prestigious honours, including the title of ‘Best Online Broker Global 2022’ from World Business Outlook and ‘Best Global Broker Asia 2022’ from International Business Magazine.
