Energy management and automation firm Schneider Electric has called for using Augmented Reality Technology to transform businesses and consumer marketplaces across Nigeria and improve the nation’s economy.
Augmented reality is the real-time usage of information in the form of audio, graphics and texts integrated with real-world objects.
In a statement by Territory Technology Lead of Schneider Electric, Belema Koleoso, the company’s AR technology EcoStruxure Augmented Operator Advisor would enable ensuring effectiveness, optimise human assets, and bridge the prevalent generational skill gaps if fully adopted by Nigerians.
According to Belema, “Although much progress has been made since 2019 when Schneider Electric’s AR technology was launched, we want more people and companies to use it to their advantage. The software combines contextual and local dynamic information for mobile users, enabling them to experience a fusion of the physical, real-life environment with virtual objects.
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The Tech boss added that “It becomes a mobile work buddy for employees commencing the learning curve and, in all, reduces operational cost while increasing plant operational efficiency. The AR presents completely new ways of executing tasks, with instant diagnosis, contactless maintenance, increased efficiency, and lower cost.”
Belema said Nigerians should begin considering AR as a viable investment that enhances output while noting that with the advancement of technology improving and becoming more widely available, it was undeniable that AR would become essential for businesses to thrive in the upcoming years.
What to know about Schneider Electric
Schneider Electric was established to empower all to maximally utilise energy and other resources, ensuring progress and sustainability for all.
The company drives digital transformation by incorporating world-leading processes and energy technologies to accomplish full efficiency and sustainability opportunities for businesses across the world, including Africa.
Schneider offers end-to-end cloud integration for linking hardware, software, controls, and services. A digital twin allows lifecycle solutions from the design and construction to the operation and maintenance phases. It provides the skills necessary to transition from site-to-site management to integrated business management. Its integrated solutions are designed for your homes, buildings, data centres, infrastructure, and businesses with safety, dependability, and cybersecurity in mind.
How Augmented Reality (AR) Benefits Businesses
The concept of augmented reality in business is a technology that improves real life by including virtual elements that individuals can see while using their smartphones or special equipment.
Augmented reality can be integrated into various applications in the business world, ranging from marketing and communications to manufacturing and training. With a diverse range of applications, AR has untapped potential as it is an emerging space in the industry that almost any business venture can apply and take advantage of.
According to a 2022 analysis by Fortune Business Insights, the augmented reality market will exhibit a remarkable 48.6% compound annual growth rate this year. According to the same report, the market will grow to 97.76 billion USD by 2028. This market success is mainly attributable to the 5G technology’s quick adoption, which creates a lot of potential for augmented reality enterprises.
Augmented Reality transcends sectors of society and can be integrated into different ways.
Marketing professionals are constantly looking for new and improved ways to advertise their goods. They probably were the first to employ augmented reality for commerce in an effort to try something new. AR-enhanced commercials and augmented packaging are only two examples of the various applications of augmented technology in marketing.
Even if a lot of logistics-related activities call for human involvement, AR technology enables workers to have some tasks made simpler. For instance, the QR codes that display information about the objects that were picked up and the AR glasses that enable product identification for delivery have made product transit easier.
With AR training, augmented reality companies made the HR sector simpler. When transitioning into a new role or upgrading their technology skills, the personnel can take part in advanced training.
The opportunities of Augmented Reality are endless, and businesses worldwide are already gradually taking advantage of it.