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Telus Digital brings AI-powered CX to the Middle East with new Dubai office

Modupeoluwa Olalere by Modupeoluwa Olalere
August 1, 2025
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Telus Digital brings AI-powered CX to the Middle East with new Dubai office
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TELUS Digital officially launched a new office in Dubai on Wednesday, marking its entry into the Middle Eastern market.

This move positions TELUS Digital to lead AI-driven customer experience (CX) innovations across the Gulf region.

As digital transformation accelerates, the Dubai office will be the hub for deploying advanced AI solutions tailored to improve customer engagement and operational efficiency.

TELUS Digital’s Dubai office aims to power AI-driven CX transformation

The UAE is rapidly adopting artificial intelligence technologies, and TELUS Digital’s presence comes at a pivotal time.

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The company plans to leverage its global expertise in AI and CX to support businesses in the Middle East on their digital journeys.

“We are excited to announce the opening of our TELUS Digital Dubai office in the United Arab Emirates,” a TELUS Digital spokesperson said, emphasising the commitment to delivering innovative, data-driven customer service solutions across the region.

This new office will work closely with local partners and clients to design and implement AI-powered tools that enhance customer interactions and operational workflows.

The focus is on creating seamless, personalised experiences that meet rising customer expectations fueled by digital technologies.

Strategic expansion to meet rising AI-powered digital transformation demand

TELUS Digital recognises the rapid rise in demand for AI-enabled digital transformation and customer experience innovation in the Middle East.

The Dubai office is strategically positioned to serve as a launchpad for providing these advanced solutions.

The company seeks to enable organisations across multiple sectors to harness AI’s power, driving efficiency and competitive advantage.

According to company announcements on Wednesday, “TELUS Digital’s new United Arab Emirates presence supports growing demand for AI-powered digital transformation and customer experience innovation in the Gulf.”

This underscores TELUS Digital’s confidence in the region’s readiness to embrace sophisticated digital services.

By combining local market insights with cutting-edge AI capabilities, TELUS Digital is set to accelerate the digital transformation of Middle Eastern companies.

The Dubai office exemplifies the company’s global growth strategy, which is focused on AI and machine learning technologies that drive superior customer experiences.

With this expansion, TELUS Digital aims to tap into the burgeoning Middle Eastern market and foster innovation that aligns with regional business needs and customer expectations. The company’s Dubai office is a significant step toward enhancing AI-powered CX across the Gulf.

Tags: AI-driven CXdigital transformationDubai officeMiddle EastTELUS Digital
Modupeoluwa Olalere

Modupeoluwa Olalere

Modupe is a tech content writer with 3+ years of experience turning complex ideas into clear, engaging stories. She covers innovation, digital trends, and emerging technologies. When she’s not writing, she’s exploring new tools or tracking trends shaping Africa’s tech ecosystem.

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