Vodafone Group Plc (“Vodafone”) on Friday announced the appointment of Guillaume Boutin as CEO of Vodafone Investments & Strategy and a member of the Group Executive Committee.

Guillaume is to take over from Serpil Timuray in May, anticipated to exit²wŵ Vodafone in June after a fruitful 15-year career, in order to seek opportunities outside of the company.

Vodafone’s non-controlled investments in telecom operators, infrastructure, and industry innovators were merged under Vodafone Investments in 2024, along with its Partner Markets subsidiary, which offers services to other telecom operators across 45 countries.

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Guillaume Boutine’s portfolio 

At the moment, Guillaume serves as the CEO of the Proximus Group, Belgium’s top telecom provider and a Partner Market since 2003.

Guillaume became Chief Executive Officer of Proximus in 2019 after joining the company in 2017 as Chief Consumer Market Officer.

After starting his career in a web start-up, he joined SFR in 2003 and worked in a variety of marketing, finance, and strategy roles before joining Canal+ Group in 2015 as Chief Marketing Officer.

Serpil Timuray’s portfolio 

Serpil Timuray became the CEO of Vodafone Turkey after joining the company in 2009.

She went on to become a member of the Group Executive Committee in 2014 and served in several roles, such as Regional CEO for AMAP, Group Chief Commercial & Strategy Officer, and CEO Europe Cluster.

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Vodafone’s CEO comment on Guillaume Boutine’s appointment 

Margherita Della Valle, Vodafone Group CEO said: “I am delighted that Guillaume is joining us to lead Vodafone Investments & Strategy for the Group.”

“He has a strong mix of strategic, operational and leadership experience, combined with deep-rooted sector knowledge.”

“His appointment is a great addition to our executive team and will also benefit our telecoms partners around the world. I also want to thank Serpil for her tireless commitment and significant contribution to Vodafone over the last 15 years,” she adds.

Guillaume Boutin’s remarks

Guillaume Boutin said: “I’m excited to be joining Vodafone at such an important time in the Group’s transformation. I see significant opportunities to create value through its investments in operators, infrastructure and innovation, and to further enhance the support Vodafone provides to telecoms operators around the world.”